Friday, July 25, 2008

Finally - Forums!

So, now for our discussion on forums.

Forums can also help you with SEO or search engine optimization. The idea is to find some forums on your topic of interest. For my website, I would find forums on free business ebooks and review what has been posted on the forum. I would review the questions and the answers people are providing. This is a good way to find out what people in my industry need and want. If I am able to provide it, that would be a great income stream for me. I people were looking for a free business ebook on SEO, I would write one and offer it on my website.

As far as SEO goes, my goal on the forum is not only research into my area of expertise, but to present myself as an expert in my field. I want to make some posts on each forum that are intelligent and offer a great deal of free infromation and I do not want to push my products. I just want to offer my expert advice to everyone. My name will have a link to my website so if people like what I have to say, they will check it out.

Above all, I want to ensure that my posts include my keywords, that is what will help me with SEO.

Thursday, July 10, 2008

More SEO - Blogs

So, now for a discussion on how blogs can help increase your search engine rankings.

The idea here is to create a blog and optimize it for your keywords, just as you would you website. Since one of my keywords is free business ebooks, I would use free busines ebooks in the title, description and content of the blog. I would use it in each post as it naturally occurs. I could use it in the labels of my posts. If my posts contain link back to my website - great! If the text of the link back to my website contains my keywords - even better!

Use ping-o-matic to advise the world each time you post to your blog.

Also, tell all of your friends and family and blog subscribers to subscribe to the rss feed of your blog and put it on their Yahoo and Google home pages. Then, when you make a post, the search engines will know about it as other people are being notified about the change in content. Since your posts contain links back to your website, your website will also get crawled by the search engine "bots", leading to an increase in your rankings.

When you search your keywords, you may see your blog as well as your website in the results - fantastic! Two ways for potential customers to reach you.

Stay tuned for a discussion on using forums to increase your rankings....

Barb

Wednesday, July 9, 2008

More SEO

In my last post about SEO (search engine optimization), I talked about title tags, meta tags and meta descriptions. Now I want to talk more about external ways to increase your rankings - content on other websites that increases the ranking of your website.

Three ways to increase your website's ranking using content on other websites are:
  1. article websites
  2. blogs
  3. forums

Once you have your keywords figured out (see previous posts on keywords), you can write articles using your identified keywords in both the title and body of your article. For example, if my keyword is "free business ebook", I would call my article, "How to Use Free Business Ebooks to Start an Online Business" and I would be sure to include my keyword phrase a few times in the body of my article. I don't want to use it too many times. If my article is truly about free business ebooks, then I should use my keywords naturally throughout the article. Once it is written, I can post my article on many different article directories. These are sites that contain thousands of articles on all different topics. How this helps your website's rankings, is that you get to include a link back your site with your author bio. If the link contains your keywords too, all the better. When someone searches your keywords, they may get your site or the article directory's site as a result. If they get the article directory site, great. It contains a link back to you site, resulting in a potential customer for you.

Another great thing about article directories is that they are posting new content every day, so Google is indexing their site every day. This means that you could write your article, post it, and possible get in the search engine results in as little as 24-48 hours, which is phenomenal!

Stay tuned for a discussion on blogs and forums....

Barb

Friday, July 4, 2008

Free business ebook on creating a website

Hi. In keeping with the theme of this blog, here is another free resource for you. If you are struggling with creating a new website, I came across a free downloadable pdf ebook called, "The Absolute Beginner's Guide to Creating a Website". Here is the link:

Free downloadable pdf business ebook on creating a website

It has some graphics for you as well as a 10-day action plan for getting your site up and running.

Have a great weekend!

Barb